The reliable, Windproof Zippo LIghter
has Been a Lifelong Companion and Tool for Serious Collectors
and Smokers Alike
George G. Blaisdell invented the Zippo
lighter in 1932, and got his theme after discovering
a large and bulky Austrian made pocket lighter. Blaisdell
was an oil engineer who saw a potential market for a good
looking lighter that would light up consistently even
in windy and mild conditions alike. He fabricated the
first Zippo lighter
in Bradford, Pennsylvania. It got its name because Blaisdell
liked the sound of the word zipper
A Zippo Lighter is a refillable, brass or
stainless steel lighter. They are highly collectible
and many of varying custom zippo lighter designs have
been made in the seven plus decades since their launch.
From Classic Zippo lighters, to an army
zippo lighter to a Solid gold Zippo, to a NFL
Zippo lighter.
Zippos
are typically rectangular in configuration with a hinged
flip open lid . Unlike single use polymer lighters that
are used and discarded in the trash, Zippos are refilled
with a Naphtha based liquid zippo lighter fluid. By sliding
the inner component out of the exterior husk, its user
can pour lighter fluid into a cotton packing that holds
a wick. The flint, which makes the spark of fire to inflame
the cotton wick, can be refilled.
It is affordable and highly reliable. Replenishing
a zippo lighter is a great deal less expensive than buying
one time use lighters.
Zippos are considered windproof lighters,
and are usually stay lit in virtually any wind or weather
condition. They were very popular in the United States
army and navy, especially in the second world war zippo
a military
zippo lighter was standard equipment for all of men
in the Army, Navy, Air
Force and Marines. During that period, all Zippo lighters
produced went to the Allied war effort. In fact, at that
time, since brass was utilized for weapon systems, the
interiors of zippo lighters were manufactured in stainless
steel. Following the war, Zippo reverted to the traditional
brass
design.
Virtually 200,000 Zippo lighters were owned
by U.S.
military people in the War in Vietnam. There is a
story told where, a Zippo lighter carried in a shirt pocket
halted a bullet from getting into a soldiers chest.
In addition, Zippo lighters are known for
the lifetime guarantee they carry: if a Zippo comes apart,
no matter how old, the company will replace or fix the
lighter for free.
Zippo
now faces two hard challenges. Zippo has wonderful name
recognition, coming from its role as standard GI issue
during The Second World War, and the Conflict in Vietnam,
but the generation that carried Zippo lighters into battle
is fluttering. The second issue is that smoking is falling.
Yet, Zippo has weathered the storm, as collectors
have been the key to substantial growth. After all, tobacco
users could choose only one or two of the lighters--each
of which carries a lifetime warranty. Plenty of 1940s-vintage
Zippos still show up for fixes at the Zippo main office,
which has reconditioned antique zippo lighters discovered
in the stomachs of fish and antique zippo lighters pierced
by bullets. Collectors, notwithstanding, often buy numbers
of at a time, give them away, and entice their friends
to be collectors. Many zippo
collectors have thousands of lighters in their zippo
lighter collection and continue buying.
Collectors can collect all of their favored
sports teams including the National
football league, Major
league baseball, and the National
basketball association as well as motorsports
and fishing
Zippos.
It's a fact that more than 90% of Americans
recognize the Zippo
brand, and 30% of Zippo's clients are collectors.
While a basic brushed-chrome
Zippo runs $10.95, Collectible
Zippos typically ranges from $35 to $75, and some
as high as $3,000.
Since 1933, over 400,000,000 Zippos have
been fabricated. After World War II the Zippo became more
and more used in advertizements by companies large and
small alike through the 1960's. Although new Zippo lighter
designs are always surfacing, he basic interior mechanics
of the Zippo has basically remained unaltered.
Zippo lighters have reached icon status,
which gives the kind of marketing money cannot acquire.
Rolling
Stone Keith Richards, who smokes cigarettes on stage,
keeps a Zippo as close as his guitar. Movie superstars
from Bruce Willis to Harrison Ford have used Zippos to
inflame fuses, burn documents and even to spark cigarettes.
Zippo is growing in other ways, too, with
Zippo pens, belt buckles, and money clips, Zippo
watches all with a lifetime warranty.